The Power of Colouring

Ever Thought About The Power Of Colour? 

I was doing some research for part of my book proposal which I am currently putting together as part of my Content and Creativity module at uni, and I stumbled across an interesting article on the power of colouring books. I have always been a huge believer in the idea that illustrated books encourage children to explore and open their imagination to a new world, a world they can visualise through colourful and engaging illustrations. However, I’d never taken much thought on the subject of colouring books. Of course, I had them, my sister has them, but I’d never really considered that they might have a much deeper effect on the buyer.

Whilst looking in Waterstones as to where I thought my new book would sit on a retailer shelf, I was interested to spot titles such as The Mindfulness Colouring Bookand the Creative Therapy Colouring Book. It surprised me that there were so many titles in this bracket, it seems like a simple, child’s form of entertainment is now being used to help us relax and unwind. In fact, in a recent article in The Bookseller, Charlotte Eyre reported that Michael O’Mara had commissioned a new colouring book using a series of animal portraits by Richard Merritt, an artist behind the Art Therapy series. This book has been specially designed to really focus on the beauty and individuality of each animal drawn. The wild, unexplained nature of these natural beasts is captured in the design on the beautiful perforated paper which will allow the drawer to pull out the illustrations and then have them displayed.

This book, like many other colouring books now being published, holds a real focus on allowing yourself to switch off your mind and use your brain in a different way. Children can use these books to explore their creativeness, to challenge their visuality and learn about the way colour can change an image. Similarly, adults can use these books as a break from their busy lives, much like the power of meditation or yoga, ten minutes of colouring a day could help them improve their concentration and encourage them to take time to themselves.

Clearly, colouring books a becoming a popular item, and not just for children. Even Penguin Random House published, Escape to Wonderland, based on Alice’s Adventures in Wonderland by Lewis Carroll on the 1st October, part of their new series of colouring books based on classic novels. Who doesn’t love the idea of slipping that little book into their bag and taking a break from school or work to use their imagination to bring to life The Cheshire Cat? I certainly do.

So there you go, colouring books have proved that they are much more engaging and powerful than we might have passed them off to be, and, not just for the kids…

Lucy

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